Eldonna Lewis Fernandez

September 29, 2014

Happy New Year!

Happy New Year!  Anybody confused by that subject line? When I was in the Air Force, this time of year was the most hectic time of all for Contracting folks.  […]
September 28, 2014

How to Become A Better Version of You – No Light Switch Solution for Success

Would you like to have success and become a better version of yourself? I think it’s something we should all be striving for and many people work towards that on […]
September 26, 2014

Leave Emotion Out – Negotiate Around Emotional Triggers

Leave Emotion Out – Negotiate Around Emotional Triggers. Sounds simple enough to negotiate while leaving emotion our right? It sounds like something we can do in principle, until you are […]
September 23, 2014

Recap From Rockstar Marketing Bootcamp – Negotiate Your Investment

This past weekend I was a speaker and exhibitor at Craig Duswalt’s Rockstar Marketing Bootcamp. I am one of his experts that trains on negotiation in his mastermind.  I may […]
September 14, 2014

Not Looking the Part Will Distort Trust Limit Ability to Negotiate

Look the part to build rapport and trust. What does it mean exactly to “look the part” in your business? Will it help you effectiveness when you negotiate? Looking the […]
September 9, 2014

Ditch The Pitch – How a Social Media “Pitch” Ended a Connection

Ditch the Pitch I’ve said it many times in my presentations about building relationships first. When you first introduce yourself to someone, ditch the pitch. We are in a relationship […]
September 7, 2014

Will Hate Driven Negotiation Work as a Strategy?

Will a hate driven style of negotiation work as a strategy to produce win-win results? 911 – no one will ever forget that day in history. This week is the […]
September 2, 2014

Is Non Negotiable Fair and Reasonable?

What happens when you receive a contract for a potential business deal and the person giving you the contract says the terms are non negotiable? There are many ways to […]
August 25, 2014

R E S P E C T – Negotiating Aretha Franklin Style

Aretha Franklin belted out the word respect in the song by the same title. R E S P E C T, find out what it means to me….What does respect […]