Eldonna Lewis Fernandez

December 14, 2014

Focus Should Go Where Energy Flows

Focus should flow where energy goes. Instead of focusing on the customers/clients/people/relationships etc that aren’t interested, focus on the ones that are and cultivate those. Don’t invest energy where energy […]
December 13, 2014

Diary of A Control Freak Negotiator

Diary of a control freak (not that I’m admitting it here lol…)…letting go of those things that I thought I had to do, one thing at a time so I […]
December 9, 2014

Manipulation; the Fastest Way to Zap Your Power in Negotiations

There is a fine line between negotiation and manipulation. Using manipulation in your negotiation zaps your power and reduces the successful outcome.  Negotiation is discussing something formally in order to […]
November 26, 2014

Thanksgiving Message

Thanksgiving in the U.S. is a time when families get together and give thanks. We see messages go out reminding us to take time and think of what we are […]
October 2, 2014

Negotiate a Course Adjustment by Being Reslient

Many many years ago on 1 Oct I made a decision to join the Air Force. It’s proof that one slight course adjustment can impact an entire lifetime. I remember […]
September 29, 2014

Happy New Year!

Happy New Year!  Anybody confused by that subject line? When I was in the Air Force, this time of year was the most hectic time of all for Contracting folks.  […]
September 28, 2014

How to Become A Better Version of You – No Light Switch Solution for Success

Would you like to have success and become a better version of yourself? I think it’s something we should all be striving for and many people work towards that on […]
September 26, 2014

Leave Emotion Out – Negotiate Around Emotional Triggers

Leave Emotion Out – Negotiate Around Emotional Triggers. Sounds simple enough to negotiate while leaving emotion our right? It sounds like something we can do in principle, until you are […]
September 23, 2014

Recap From Rockstar Marketing Bootcamp – Negotiate Your Investment

This past weekend I was a speaker and exhibitor at Craig Duswalt’s Rockstar Marketing Bootcamp. I am one of his experts that trains on negotiation in his mastermind.  I may […]