Be Willing to Walk Away

Leave Emotion Out
March 28, 2013
Draw the Line
April 14, 2013

Be willing to walk away, also known as “take it or leave it” is a great strategy to get the other side to agree to your deal. Of course in order for it to work, you have to be willing to walk away and cancel the entire deal.

IF you don’t want to get this direct, don’t use this strategy. If you waiver from this position, it won’t work and will most likely cause an overall negative impact on the deal you are negotiating. This works both personally and professionally. In our day to day lives sometimes we need to stand firm on our position as well as in business.

Here’s how it works:

Determine your bottom line price before entering discussions/negotiations. Once you have determined your bottom line go into the negotiation with that in mind. If it gets to the point where the other side isn’t coming to agreement with you on price or terms, put your final offer on the table and tell them “take it or leave it.” If they take it, great, the strategy worked, if they don’t great, there will be someone else who will. You don’t want to undervalue yourself and take less than your bottom line. Stick to your guns, be willing to walk away.

Eldonna Lewis Fernandez
Eldonna Lewis Fernandez
Veteran negotiation and contracts expert Eldonna Lewis-Fernandez, author of “Think Like a Negotiator,” has over 30 years of experience crafting killer deals both stateside and internationally, many in excess of $100 million. She’s currently the CEO of Dynamic Vision International — a specialized consulting and training firm that helps individuals hone negotiation skills — as well as a nationally regarded keynote speaker, session leader and panelist on the Art of Negotiation. Eldonna may be reached online at

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